AIDS and STBBI Resources

This section of the site provides quick access to case studies and helpful on-line social marketing resources for reducing the spread of AIDS and other sexually transmitted and blood-borne infections (STBBIs). We welcome suggestions for additional case studies and resources.

 

Latest News

October 5, 2018  Six New Resources Recently Added
Within the past year we've added six new resources in this topic area.  You can see these resource listed in the right hand column below. Let us know what you think.
 

Most Recent Aids Case Studies

AIDS Peer Education Program  Health

The goal of this peer education program is to reduce the incidence of sexually transmitted diseases (STD) and AIDS among teenagers, by the postponement of sexual involvement or by condom use. A group of trained students (ages 15-16) creates skits, videos, games and posters, then makes presentations for their younger peers (ages 12-15).

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SCIP Mozambique  Health

From 2009 to 2015, Pathfinder International and its partners implemented the USAID-funded Strengthening Communities through Integrated Programming (SCIP) project in Nampula province, Mozambique. As part of SCIP’s overarching mandate to improve quality of life at the household and community levels, the project worked to increase access to contraceptive services by strengthening and better integrating health and community systems. There was a 400% increase in couple years of protection that occurred across all contraceptive methods included in the Mozambican method mix, suggesting improved method choice and minimized health provider bias.

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Drama Downunder  Health

The light-hearted Drama Downunder campaign increased access to diagnosis, treatment and care of sexually transmitted infections (STIs), improved HIV/STI awareness and knowledge, and minimized the transmission and morbidity of STIs in gay and other homosexually active men.

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HoMBReS  Health

HoMBRes—Hombres Manteniendo Bienestar y Relaciones Saludables (Men Maintaining Wellness and Healthy Relationships)—is a sexual risk reduction intervention designed to reduce HIV and STD infection among recently arrived, non-English speaking Latino men in rural central North Carolina. Developed using community–based participatory research (CBPR), HoMBReS includes the systematic selection, training, and ongoing support of Latino men to serve as lay health advisers.

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The Healthy Penis Campaign  Health

The Healthy Penis was a humor-based campaign that increased syphilis testing and awareness among gay and bisexual men in San Francisco.

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Malawi’s BRIDGE Project  Health

BRIDGE was a 6-year behavior change HIV prevention project implemented in Malawi from 2003 to 2009 by the Johns Hopkins Bloomberg School of Public Health Center for Communication Programs (CCP), in partnership with a number of Malawi-based organizations, and with funding from USAID.

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Chlamydia Outreach Advice Screening and Treatment (COAST)  Health

COAST’s “upstream” changes made Chlamydia testing, notification and treatment more attractive, thereby increasing testing rates remarkably over the long term.

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Most Recent Aids Resources

Checking  EnvironmentHealth

Checking

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Engaging Teachers to Communicate Scientific Consensus on Climate Change and Other Topics  EnvironmentHealthSafety

When consensus about a risk or mitigating behavior is newly developed and/or not clearly understood, communicating that consensus through teachers / instructors can be critical. While this blog entry focuses on climate change, it may also apply to new understandings in many topic areas.

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Health Communication and Social Marketing Campaigns for Sexually Transmitted Disease Prevention and Control: What Is the Evidence of their Effectiveness?  Health

The review yielded 26 articles representing 16 unique STD testing and/or prevention campaigns. Nearly all campaigns found differences between exposed and unexposed individuals on one or more key behavioral outcomes. Several campaigns found dose-response relationships. Among evaluations with uncontaminated control groups whose campaigns achieved sufficient exposure, sustained campaign effects were observed among targeted populations.

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WHO Issues Updated Biobehavioural Survey Guidelines for Populations at Risk for HIV  Health

These updated WHO guidelines cover all aspects of surveying key populations, including sampling methods for hard-to-sample populations, integration of methods for estimating size of key populations, and inclusion of biomarker measurements in surveys.

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HIV Self-Testing is Associated with Increased Uptake and Frequency of Testing in RCTs  Health

HIV Self-Testing is associated with increased uptake and frequency of testing in RCTs. Such increases, particularly among those at risk who may not otherwise test, will likely identify more HIV-positive individuals as compared to standard testing services alone.

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Global Burden of Disease  EnvironmentHealthSafety

A comprehensive picture of what disables and kills people across countries, time, age, and sex. The Global Burden of Disease (GBD) provides a tool to quantify health loss from hundreds of diseases, injuries, and risk factors, so that health systems can be improved and disparities can be eliminated.Collected and analyzed by a consortium of more than 2,300 researchers, the data capture premature death and disability from more than 300 diseases and injuries in 195 countries

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HIV/STI Prevention Interventions: A Systematic Review and Meta-analysis  Health

This review of randomized and non-randomized controlled trials assessed the effectiveness of HIV/STI prevention interventions for people living with HIV in high income settings. It discusses the types and common characteristics among effective interventions.

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A Review of Current Practices to Increase Chlamydia Screening in the Community--a consumer-centered social marketing perspective  Health

Of 18 interventions identified, quality of evidence was low. Proportional screening rates varied, ranging from: 30.9 to 62.5% in educational settings (n = 4), 4.8 to 63% in media settings (n = 6) and from 5.7 to 44.5% in other settings (n = 7). Assessment against benchmark criteria found that interventions incorporating social marketing principles were more likely to achieve positive results, yet few did this comprehensively.

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Guide to Community Preventive Services  Health

Evidence-based interventions for public health Read More »

Communications Initiative  EnvironmentHealth

An online space for sharing the experiences of, and building bridges between, the people and organizations engaged in or supporting communication as a fundamental strategy for economic and social development and change

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Social Marketing for Health  Health

Includes strong content on Stages of Change Theory as it relates to audience segmentation and message development for HIV / AIDS programs

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Structural Interventions, HIV Prevention and Public Health: Descriptive summary of selected literature  Health

Includes sections on cultural, demographic and socioeconomic factors; legal / ethical issues; and populations /settings.

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Spare Change  Health

This blog covers living (physical activity, fitness), AIDS, nutrition, obesity and tobacco.

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Cases in Public Health Communication and marketing  Health

This free, open access journal publishes case studies in public health communication and marketing. They publish peer-reviewed, commissioned and sponsored cases that have the potential to teach and improve the practice of public health. Each case describes a public health program - or some aspect of a public health program - that is based at least in part on communication or marketing methods.

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Program Impact Attribution  EnvironmentHealthSafety

This document provides a brief summary of options for assessing what portion of any measured behavior changes resulted from your program and what portion resulted from other influences. These options can also be used to attribute the affects of your program on a wide range of related variables such as resources used, pollutants released, accident rates and health status.

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