Fitness Resources

This section of the site provides quick access to case studies and helpful on-line social marketing resources for increasing fitness levels. We welcome suggestions for additional case studies and resources

Latest News

April 13, 2018. We apologize but THIS PAGE IS NOT WORKING PROPERLY. We are in the process of fixing it.

Until we are able to fix this page, we suggest you refer instead to the Active Living Topic Resources page, which shares many of the same entries.

Nov. 15, 2017 Virtually Everyone Benefits From More Physical Activity
Systematic reviews and/or meta-analyses (based largely on epidemiological studies consisting of large cohorts) have demonstrated a dose-response relationship between physical activity and premature mortality and the primary and secondary prevention of several chronic medical conditions. The relationships between physical activity and health outcomes are generally curvilinear such that marked health benefits are observed with relatively minor volumes of physical activity. More
June 6, 2016

We've added a number of new case studies relating to gardening and active transportation (see the left hand column below), as well as new resources on program impact attribution, barriers and benefits, and creating fitness programs for those with disabilities. The most recently added resource is a study that found that "Individuals who walk at a brisk or fast pace are more likely to have a lower weight when compared to individuals doing other activities." See the right hand column below.

September 11, 2015

Increases in physical activity are as important as smoking cessation for reduction in total mortality in elderly men (12 years of follow-up of the Oslo II study - see Br J Sports Med 2015;49:743-748 doi:10.1136/bjsports-2014-094522.)  Also - note the newly-posted reports that (1) provide a call to action from the (U.S.) Surgeon General to promote walking and walkable communities, (2) explain why cyclists form stronger commuting habits than drivers, (3) review the history of global bikesharing, (4) summarize the evidence on co-benefits of activity-friendly environments and (5) explore the use of telephone and web-based technologies. See the right hand column below. We've also updated our BIXI case study.

 

Most Recent Fitness Case Studies

Halifax Regional Municipality Pesticide By-law  EnvironmentHealth

In 2000, Halifax introduced a by-law reducing the use of pesticides on municipal and residential properties, to protect human health and the environment. The municipality used internal resources and external partners to phase in the by-law over several years while educating residents on sustainable turf maintenance and alternatives to synthetic pesticides.

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Be Water Wise. It Makes Cents  Environment

To promote water efficiency and reduce water consumption, residents were offered home visits conducted by trained volunteers and the opportunity to obtain discounts on home water-saving devices.

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Bike Smarts  EnvironmentHealthSafety

The Bike Smarts program was introduced in Lochside Elementary School to educate students about bicycle safety and to encourage them to travel by bicycle. As part of the program, parents of the students became involved in cycling to school with their children and participated in a cycling field trip.

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Claremont  Environment

To find effective ways to increase public participation in recycling, two studies were undertaken in the City of Claremont, California. In each case, trained volunteers went door-to-door contacting members of non-recycling households. Two approaches were tried -one using Boy Scouts, and the other using neighbours as volunteers.

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The Clean Air Commute  EnvironmentHealth

Pollution Probe hosts an annual, month-long Clean Air Campaign to raise awareness about smog, vehicle emissions and related respiratory problems. The main event of this campaign is The Clean Air Commute, a one-day event in which employees pledge to carry out cleaner commuting practices. In 1996 a pilot was conducted to build on the one-day event and measure the resulting changes over a period of three months.

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Earth-Works  Environment

The Earth-Works program was created to reduce the amount of organic waste going to landfill in Port Colborne. An intensive promotion program, featuring home visits and the distribution of free composters, encouraged residents to compost organic waste in their own backyards.

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The Environment Network  EnvironmentHealth

This comprehensive program utilized several strategies including home visits, incentives and starter kits to induce households to reduce energy, water consumption, waste to landfill and pollution.

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Get in the Loop -- Buy Recycled  Environment

To encourage people to buy more recycled-content products, an annual, month-long Get in the Loop campaign reminds shoppers in rural and urban areas of western Washington State to buy recycled through in-store promotional materials, and identifies specific recycled-product choices right on the store shelf. This is supported by a print and radio advertising campaign conducted cooperatively with product manufacturers and local retailers.

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Global Action Plan for the Earth (GAP)  Environment

As of 1996, over 8,000 households in 15 countries had participated in GAP's EcoTeam program which revolves around an easy-to-use workbook and peer support groups. The program focuses on waste reduction, water and energy efficiency, sustainable transportation, and other sustainable consumer habits.

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Landmark Case Study Go Boulder  EnvironmentHealth

To promote a shift from single-occupant vehicle use to more sustainable modes of transportation, the City of Boulder uses several synergistic approaches. It offers transit passes to entire workplaces, schools and neighbourhoods, with guaranteed rides home for workplace pass holders needing to stay late at work or in case of an emergency. The city has continually improved its physical system to be more supportive of alternative transportation methods, with high-profile monthly reminders and opportunities to try these alternative methods.

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The Great Strathcona Exchange  Environment

Strathcona County organizes an annual one-day waste exchange. Staffed largely by volunteers, this free event enables people to return serviceable appliances, furniture, or other large household items to useful service by making them available for others to reuse.

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Guelph 2000  Environment

Started in 1993 under Ontario's Green Communities Initiative, Guelph 2000 provided a home visit service that encouraged City of Guelph residents to undertake a wide variety of conservation related actions in their homes, including sustainable landscaping practices.

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In Concert with the Environment  Environment

In Concert With The Environment ( In Concert) is a customizable educational program developed by EcoGroup. It is sold to electric, natural gas, and water utilities in the U.S. who provide the program to local schools free of charge. In Concert teaches about careful use of resources, particularly energy and water use, providing a hands-on, real-life learning experience for students in grades 6-12, and their families.

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Iowa City  Environment

To influence households to reduce natural gas and electricity use, 20-minute home visits were conducted in which conservation strategies were explained, people were asked to participate, and a commitment to participate was requested.

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Jasper Energy Efficiency Project (JEEP)  Environment

To promote energy conservation, Jasper residents received a one-hour home visit in which conservation strategies and a retrofit incentive program were explained. They were also offered energy efficient products, installation included. The JEEP program won five awards, including two from the International Association of Business Communicators.

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Most Recent Fitness Resources

Characteristics of School-Associated Youth Homicides - United States, 1994-2018  Safety

This report summarizes data from the U.S. School-Associated Violent Death Surveillance System.

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Guide to Community Preventive Services  Health

Evidence-based interventions for public health Read More »

Social Marketing Downunder  HealthSafety

Includes sections on: introduction to social marketing, research, case studies, and professional development. Covers a range of topics including: physical activity, alcohol, domestic violence, tobacco, and workplace health and safety.

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Solutions for America  

Identifies barriers, strategies, publications, and web sites relevant to related social change programs. Read More »

Test  

Test for Cullbridge site

Test a document

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Fuel Efficient Automobiles  Environment

Promoting and Sustaining Consumer Demand for Highly Fuel Efficient Automobiles. Canadian consumer segmentation, barrier analysis and strategy suggestions regarding the purchase of highly efficient vehicles. Download PDF

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Registry of Bullying Prevention Programs  Safety

Each entry in this registry of bullying prevention programs contains a completed registry checklist indicating key elements that are present or absent in the program.

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Online TDM Encylopedia  Environment

The VTPI Online TDM Encyclopedia is a free, unique and comprehensive resource for identifying and evaluating innovative solutions to transportation problems. It contains more than 80 chapters, 1,000 pages and hundred of links.

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Household Guide to Water Efficiency  Environment

Municipalities and other agencies can bulk-purchase this Canadian householders' guide to water efficiency. Your agency's logo can be printed on the front cover and contact information and corporate identification for your agency's water efficiency program can be carried on the back cover.

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Practices for Sustainable Communities  Environment

This guidebook contains a range of best practices for overcoming barriers to water efficiency, sustainable landscaping and sustainable transportation through alternative development standards, alternative housing and xeriscaping. It also reviews a range of transportation demand management (TDM) and transportation system management (TSM) strategies, and includes a section on sustainable community indicators. A priced publication that can be ordered on line from Canada Mortgage and Housing Corporation (CMHC.)

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Bullying Prevention in Schools  Safety

Contains strategy recommendations as well as suggested program materials and communication pieces. Prepared for Public Safety Canada by Canada's National Crime Prevention Centre (NCPC)

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Using Social Marketing to Increase Occupational Health and Safety  Safety

Reviews young worker focused occupational health and safety (OH&S) communications materials and determining how young workers respond to a sample of these materials. Published August 2008.

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Driver Attitude to Speeding and Speed Management: A Quantitative and Qualitative Study  Safety

This study, which was conducted during the months of March and April 2005, examines relatively broad aspects of drivers' attitudes to speeding. Specific issues explored in the study include overall perceptions of road safety; the extent to which drivers speed and why; knowledge and awareness of the potential impacts of speeding; as well as drivers' reaction to support for potential measures aimed at reducing speeding on Canada's roads.

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Centre for Sustainable Community Development  Environment

This site offers publications and customizable slide decks for introducing TDM to municipal staff and elelcted officials

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National TDM and Telework Clearinghouse  EnvironmentHealth

The resources section on this site contains survey and program evaluation resources, as well as approaches for overcoming barriers relating to walking, cycling, telework and the use of public transit.

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