Tools- of Changes

Effectiveness of behavioural interventions to reduce household energy demand: a scoping review

To reduce energy demand, norm interventions may be more effective for shifting behaviors, and information interventions may be more effective for promoting the avoidance of targeted behaviors.

This paper evaluated 584 empirical papers that test the effectiveness of a behavioural intervention to change behaviour associated with household energy demand. It found that:

• To promote shifting of behaviours norm interventions are more effective than an information intervention.
• To promote the avoidance of targeted behaviours, information interventions  are more effective than norm  intervention but more effectively by using a norm intervention