Pollution Prevention Resources

This section of the site provides quick access to case studies and helpful on-line social marketing resources for those who encourage behaviours that prevent pollution. See also our topic pages on waste, transportation and energy. We welcome suggestions for additional case studies and resources.

 

Latest News

October 20, 2017 Four New Materials Added in this Topic Category

We've recently added one new case study and three new resources. You can see the case studies in the left hand column below and the resources in the right hand column below. We've also taken out of the left hand column the transportation and energy-related case studies (you can still find them listed under those topic areas) unless they illustrate approaches we think are particularly novel / helpful for program managers working to reduce other types of pollution.  Let us know what you think

 

Most Recent Pollution Prevention Resources Case Studies

Landmark Case Study LEED  EnvironmentHealth

Leadership in Energy and Environmental Design (LEED) is a tremendously successful program that engages builders and owners in designing, building, selling / buying and operating more energy-efficient buildings. It awards points for meeting targets and doing targeted behaviors like benchmarking and tracking energy and water consumption, using specific types of materials, and recycling waste materials. It has become the most used green building rating system out there, adopted in more than 150 countries and territories worldwide. The program received Landmark designation in 2015.

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Landmark Case Study Stockholm Congestion Pricing  EnvironmentSafety

The Stockholm congestion charge is a tax levied on vehicles entering and exiting the inner city. After a seven-month trial, followed by a referendum, the charges were made permanent and the traffic reductions of 20% have held constant ever since. This case study features strong, ongoing impact data. It is a rare example of introducing then removing and then reintroducing an intervention. It speaks to the importance of timing referendums after rather than before trials or pilots, and to the dynamics of shifting public opinion. It also shows that congestion pricing can be popular, work well, and generate significant additional funds for municipalities. Designated a Landmark case study in 2013.

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Landmark Case Study ClimateSmart Home Service, Queensland, Australia  Environment

Once a resident signs up for Queensland’s ClimateSmart Home Service, a licensed electrician visits the home, installs a variety of energy-efficiency products, conducts an energy audit, provides recommendations, and leaves behind materials and prompts. The information collected is then used to create a customized plan that is sent to the homeowner approximately six weeks after the visit, with different audience segments receiving different messaging. A voluntary household energy challenge, wireless power monitors and an on-line portal help motivate and empower participants. ClimateSmart was designated a Landmark case study in 2011.

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Landmark Case Study GCC EcoDriver Program  Environment

Green Communities Canada’s EcoDriver program promotes fuel-saving behaviours in three core areas: fuel-efficient driving, purchase of fuel-efficient vehicles, and driving less. Participants attend driver-to-driver-format workshops, indicate the specific changes in driving habits they will make and the number of people they will tell about what they learned, and attend special events such as tire clinics where they are given free pressure gauges and can learn to test their tire pressure.  This program was designated a Tools of Change Landmark case study in 2011. A webinar on the program will be held in February 2011. About half a year later, this case study will be updated and the webinar recording, transcript and handouts will be posted. 

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Save The Crabs - Then Eat 'Em  Environment

To reduce nutrient pollution flowing into the Chesapeake Bay, this media-based campaign convinced area residents to fertilize their lawns in the fall rather than spring. For those hiring lawn services, it promoted partner lawn services that were Bay-friendly. The 2004 campaign was framed not as an environmental appeal, but as a way to ensure the continued availability of Chesapeake Bay seafood. It was followed in May 2011 with legislation that limits both the content and the application of fertilizer for urban and suburban lawns.

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Switch Out Mercury Recovery Program  EnvironmentHealth

The Switch Out program draws on the voluntary assistance of Canadian automotive recyclers to remove light switches containing mercury from end-of-life vehicles. Initiated by the Clean Air Foundation (CAF) in June 2001, Switch Out has significantly reduced the impact of mercury disposal into the environment.

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Quebec's Coalition for Alternatives to Pesticides  EnvironmentHealth

The Coalition for Alternatives to Pesticides (CAP) brought about a quick change in thinking regarding pesticides, and engaged citizens and other organizations to organize their own pesticide reduction efforts, with their Pesticide Free Naturally campaign in the province of Quebec, Canada. Their program used action kits with lawn signs, community workshops and events, low-cost memberships and mass media. A survey included with the action kits (self reported) indicated changes in pesticide use as well. This campaign built on the one originally developed by the Green Communities Association.

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Reducing Pesticide Use in Hudson, St. Lazare, and Notre Dame de L'Ile Perrot  EnvironmentHealth

A combination of by-laws with escalating fines and home visits has enabled a number of small towns in Quebec, Canada to reduce the cosmetic use of pesticides on residential properties by 80 to 90%.

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Fork It Over!  EnvironmentHealth

Fork it Over! is a peer-to-peer initiative that helps food businesses in Portland Oregon to donate surplus prepared, perishable foods that have not been served, by showing that it is safe, simple and the right thing to do. It recruits food businesses to make written, public commitments to donate food regularly, reinforces and publicizes those commitments, and prompts action at the moment when donations are available. It also leverages partnership support from key industry leaders and associations to reinforce the social and cultural value of food donation, and provides regular reinforcement for participating through free advertising.

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Manitoba Heavy Construction Association's Safety, Health and Environment Program  EnvironmentHealthSafety

Manitoba heavy construction companies are more eager than ever to learn safety, health and environment skills since the industry's trade association launched a revamped, user-friendly new support program. Organizers of the Manitoba Heavy Construction Associations Safety, Health Environment Program (SHEP) hope this interest will lead to fewer worker injuries and environmental accidents. Write-up funding provided by Environment Canada's National Office of Pollution Prevention.

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Waterloo's Plant Health Care Program  EnvironmentHealth

The City of Waterloo has dramatically decreased its use of pesticides on municipally owned land through practices that promote healthy, vigorous turf and soil. The city's Plant Health Care Program (PHCP), first conceived of more than 20 years ago, has over time become Waterloo's preferred method of turf care. Funding for this write-up was provided by Environment Canada's National Office of Pollution Prevention.

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Bert the Salmon: Promoting Natural Lawn Care in the Seattle Area  EnvironmentHealth

An extremely successful, media-based public relations campaign has convinced hundreds of thousands of Seattle-area homeowners to turn their backs on many environmentally harmful lawn care practices and embrace elements of natural lawn care. The campaign also uses a habit change kit that includes a lawn sign.

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Calgary Commuter Challenge  EnvironmentHealth

The Calgary Commuter Challenge is an annual, weeklong event designed to encourage commuters to use cleaner and healthier forms of transportation. Participating organizations compete with each other for the highest rates of employee participation. The city of Calgary also competes against other Canadian cities in the nation-wide Commuter Challenge.

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Promoting Sustainable Agriculture in Panama  EnvironmentHealth

This case study describes the experiences of a Canadian woman working as a project leader promoting sustainable agriculture in a rural village in Panama. It provides some tips on improving the success of programs aimed at promoting sustainable agriculture, with a focus on building partnerships and achieving buy-in.

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Turn it Off  EnvironmentHealth

Turn it Off is a community-based initiative to encourage individuals to avoid idling their vehicles while waiting at such places as school pick-up areas and transit Kiss and Ride parking lots. Replicability: high.

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Most Recent Pollution Prevention Resources Resources

The impact of comics vs photographs on knowledge, attitude and behavioural intentions  EnvironmentHealthSafety

This study compares two modes of visually presenting information  – one using photographs and the other using cartoons – on audience’s knowledge, attitudes and behavioural intentions.

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Engaging Teachers to Communicate Scientific Consensus on Climate Change and Other Topics  EnvironmentHealthSafety

When consensus about a risk or mitigating behavior is newly developed and/or not clearly understood, communicating that consensus through teachers / instructors can be critical. While this blog entry focuses on climate change, it may also apply to new understandings in many topic areas.

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Zero Waste Palo Alto  Environment

Adapt-for-your-own cart corral signs, posters, signs, static window clings, reminder kit, etc. are available from the City of Palo Alto's reusable bag campaign. Use the links in the Highlights Section below to access the materials as the usual URL link is not working. 

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Program Impact Attribution  EnvironmentHealthSafety

This document provides a brief summary of options for assessing what portion of any measured behavior changes resulted from your program and what portion resulted from other influences. These options can also be used to attribute the affects of your program on a wide range of related variables such as resources used, pollutants released, accident rates and health status.

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Program Evaluation Methods; Measurement and Attribution of Program Results  EnvironmentHealthSafety

A good, detailed, freely accessible overview of program evaluation and attribution methods.

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The Impact of Voluntary Programs on Polluting Behavior: Evidence from Pollution Prevention Programs and Toxic Releases  Environment

Reports on the impacts of pollution prevention (“P2”) programs on toxic pollution. Read More »

Photoshare  EnvironmentHealth

Provides images related to AIDS / HIV, environment (especially agriculture, environmental protection and water) maternal and child health

Includes over 17,000 images available free-of-charge upon request for non-profit use promoting international health and development

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Marketing Public Programs  EnvironmentHealthSafety

Contains numerous brief program descriptions and links related to a range of topics including: children, drinking, drugs, environment (air, conservation, energy, waste, water), food, health (baby, blood and organ donation, disease, fitness, HIV & AIDS, medications and vaccines, mental health, pregnancy, prevention, sex, smoking, sunscreen) and safety (auto, crime, fires, guns, home, infants, recreation, seat belts, violence)

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Fuel Efficient Automobiles  Environment

Promoting and Sustaining Consumer Demand for Highly Fuel Efficient Automobiles. Canadian consumer segmentation, barrier analysis and strategy suggestions regarding the purchase of highly efficient vehicles. Download PDF

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National Center for Safe Routes to School  EnvironmentHealthSafety

This site helps community leaders, parents and schools develop programs and strategies that encourage and enable more children to safely walk and bike to school. It offers news, state contacts, a 'how-to' manual, and extensive resources for marketing, engineering, education, evaluation, enforcement, training and program development. Publisher: National Center for Safe Routes to School within the University of North Carolina Highway Safety Research Center

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