This 2017 review examined published evaluation and research studies on occupational health and safety social marketing campaigns. One key finding is that "campaigns based exclusively on mass media communications do not appear to be as effective in reducing the incidence of work-related injury, disease or disability as campaigns that integrate public communications strategies with companion programs involving consultation services, inspection and enforcement, or education and training."
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This document provides a brief summary of options for assessing what portion of any measured behavior changes resulted from your program and what portion resulted from other influences. These options can also be used to attribute the affects of your program on a wide range of related variables such as resources used, pollutants released, accident rates and health status.
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This study, conducted in 2016-2017 by RTI on behalf of the U.S. National Institute for Occupational Safety and Health (NIOSH), looked at what motor vehicle safety topics and products are of greatest use to small businesses.
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This 2017 study compares two modes of visually presenting information - one using photographs and the other using cartoons - on audience's knowledge, attitudes and behavioural intentions.
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Includes many annotated links to other web-based resources supporting social marketing and social change
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A comprehensive picture of what disables and kills people across countries, time, age, and sex. The Global Burden of Disease (GBD) provides a tool to quantify health loss from hundreds of diseases, injuries, and risk factors, so that health systems can be improved and disparities can be eliminated.Collected and analyzed by a consortium of more than 2,300 researchers, the data capture premature death and disability from more than 300 diseases and injuries in 195 countries
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A free, searchable online registry of systematic reviews on the effectiveness of public health and health promotion interventions. The content has been quality rated. Bilingual (English and French).
Topics include: AIDS, environmental health, fitness, injury prevention, nutrition, safety, cycling, walking, water quality
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A good, detailed, freely accessible overview of program evaluation and attribution methods.
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This 2017 paper explores the use of behavioral tools for managing safety in the process industries.
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STOPit is an Anonymous Reporting System that teaches and empowers individuals to recognize and anonymously report safety, misconduct, and compliance concerns BEFORE they escalate into a crisis or other legal matter. For example, it enables students to document bullying using their mobile phones, and anonymously send the evidence to trusted adults. Schools get a dashboard for managing the reports.
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Provides resources on home and recreational safety, motor vehicle safety, violence prevention, traumatic brain injury and injury response
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When consensus about a risk or mitigating behavior is newly developed and/or not clearly understood, communicating that consensus through teachers / instructors can be critical. While this blog entry focuses on climate change, it may also apply to new understandings in many topic areas.
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